What’s In It for Me?
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Dr. Sarah Pletcher
Medical Director of Center for Telehealth, Dartmouth Hitchcock Medical Center Chas Wagner Community Manager, RunKeeper Patrick Wetherille VP of Product Marketing at Lose It! |
Greg Zobel
Chief Growth Officer, Healthrageous Bob Hansen – Moderator Senior Associate Dean, Tuck School of Business |
"Providing high-value healthcare is not just an important question for society, but is a vital concern for businesses." |
Session Chair: Abigail Isaacson, T'13 How did you get interested in healthcare and what is your involvement in the industry?
I find the strategic, operational, policy, and ethical questions embedded in healthcare fascinating. I am especially interested in the role health systems play in shaping the healthcare that a community receives. Prior to coming to Tuck, I worked at an integrated healthcare system doing strategic planning and government relations work, and loved learning about the nuances of healthcare delivery. After graduation, I will continue pursuing my interest in healthcare delivery and will work for a healthcare system in Maine. What was the motivation behind organizing this session? The question of incentives runs through many aspects of healthcare, from how to pay physicians to how to motivate ourselves to be healthy. Our team was excited to present a panel that explores how incentives change behavior, how to use incentives to generate greater value in the healthcare system, and ultimately how to create a healthier population. Providing high-value healthcare is not just an important question for society, but is a vital concern for businesses. We thought the Business and Society Conference was a perfect forum to explore the role incentives in healthcare play both in business and in our personal lives. |
Session Panelists
Dr. Sarah Pletcher
Medical Director of Center for Telehealth, Dartmouth Hitchcock Medical Center Dr. Pletcher is Principal Investigator on a U.S. Department of Health & Human Services HRSA Rural Health Outreach Grant FY12-15, to extend CREST programs and launch a multi-site tele-trauma program. In addition to her role as Co-Director of CREST, she serves as the Medical Director of the Center for Telehealth at Dartmouth-Hitchcock, which will support extension of population health focused telemedicine, health, wellness, and provider outreach/educational efforts in the region. Most recently, Dr. Pletcher was co-Investigator on the U.S. Department of Health & Human Services HRSA Rural Health Network Development Planning Grant for FY08 and a HRSA Outreach Grant FY09-12 which supported development of a network of rural NH-VT emergency departments (now numbering 20) and the creation of the Center for Rural Emergency Services and Trauma (CREST), which is based at DHMC. |
Chas Wagner
Community Manager, RunKeeper Chas Wagner is the Community Manager for RunKeeper, helping engage more than 15 million individuals to become healthier through the use of the RunKeeper mobile app and runkeeper.com. Espousing the RunKeeper ethos, he's run 3 marathons; most notably Boston in 2008. Currently, he's training for his first triathlon this June - only a half Ironman for those counting at home - and is always experimenting with the latest in Paleo nutrition. Outside of work, he loves a great avocado, fun day on the links or slopes and anything to do with Pittsburgh sports. |
Patrick Wetherille
VP of Product Marketing at Lose It! Patrick Wetherille is VP of Product Marketing at Lose It!, which delivers personal consumer weight loss solutions through mobile and web technology. He joined Lose It! in 2012 and manages all direct to consumer marketing, recently launching Lose It! Premium. Before joining Lose It!, Patrick was a Senior Director at Gazelle, where he led major product campaigns and managed catalog and pricing strategy. Patrick holds an MBA from Harvard Business School, and MPP from Georgetown University, and a BA in Economics and Political Science from Haverford College. |
Greg Zobel
Chief Growth Officer, Healthrageous Greg brings a broad suite of business development healthcare experience to Healthrageous. He has worked successfully with several healthcare constituencies including health care providers, payers, health systems and employers. He has lead business development efforts involving traditional health product solutions, SAAS solutions, innovative healthcare services and managed care solutions. He excels in entrepreneurial work environments where success depends on discerning evolving customer requirements, creating solutions to exceed them and driving results in the market.Greg holds a JD and MBA from the University of Denver and BSN from the University of Virginia. |
Bob Hansen – Moderator
Senior Associate Dean, Tuck School of Business Robert Hansen is Norman W. Martin 1925 Professor of Business Administration at the Tuck School, where he has been on the faculty since 1983. As Senior Associate Dean, Bob oversees all academic affairs. He also assists and advises the Dean on strategy and implementation, and he is responsible for design and launch of new programs. He serves as Faculty Director of the Center for Business and Society and co-Faculty Director of the Business Bridge Program and the Master of Health Care Delivery Science (MHCDS) program at the College. Bob holds a PhD from the University of California, Los Angeles, an MA from the University of California, Los Angeles, and a BS from Northern Michigan University. |